Instagram Buying Objectives
Instagram Buying Objectives Understand how to achieve your business objectives by using the different Instagram ad types available Recognize the various options Instagram has for ads: Click to Website Video Views Website Conversions Mobile App Installs Mobile App Engagement Brand Awareness Reach & Frequency Marquee Page Post Engagement Duration 15 mins Categories 11. Instagram “Mass Reach” Marquee Marquee campaigns are ideal when driving mass awareness and high frequency are critical for your business objectives. Reach and Frequency Use Reach and Frequency buying for predictable reach and greater control over message frequency. Brand Awareness Drive brand awareness and reach to spark recall of a brand and messaging. Page Post Engagement Use the Page Post Engagement objective to get people to engage with your ad on Instagram. Video Views Use the Video Views objective to get more people to watch your video. Cli...
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